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Hi Life Exhibitions celebrates the luxurious spirit of Singapore this April by bringing India’s premier fashion, luxury and decor exhibition to the city-state.
Started by Mr Aby Dominic in Mumbai in 2013, the event, to be held on April 13 and 14 at the Holiday Inn Orchard City Centre, will showcase the works of noted Indian designers.
It will be held in partnership with Ms Sunitha Reddy, a Singapore-based innovator and fashion enthusiast who runs the company Prad.
The creative designs have been curated to accentuate the energy of a developed nation that is a melting pot of cultures and cuisines.
Fashion wear, jewellery and decor
Over the last decade, Hi Life Exhibitions has reimagined how shoppers can buy, dress and experience fashion and designs in India and other markets around the world.
Endorsed by supermodels, socialites and film stars who set trends and create fashion moments, the products highlight the best of ethnic and contemporary styles that are a rage in the sub-continent.
Visitors can pick up exquisite fabrics and textures that range from lehengas, saris and shararas to tunics, jackets and capes.
The drapes, crepe and chiffon in contemporary cuts are embossed with intricate embroidery, and the outfits are tailored to fulfil every starry-eyed bride’s dream.
On display at the exhibition will be the craft of iconic jewellers who have transformed precious stones, antique gold and sterling silver into trendy ethnic and fusion jewellery based on timeless designs.
Choose accessories that will complement the look you desire. Also take home a whiff of the sub-continent – superbly-crafted home decorations.
5,000 designers
Since its start in 2013, Mumbai-headquartered Hi Life Exhibition has displayed the works of more than 5,000 designers. It usually holds around 140 exhibitions a year and has footprints in 30 cities in India and other countries where the Indian diaspora has a presence.
Every exhibition is carefully curated to cater to the finer tastes of the well-travelled clientele.
Mr Dominic’s vision from the first event was to usher in a new era of exhibitions with a focus on offering an unmatched experience and a vast selection of trendy products.
Since then, the Hi-Life Exhibition has been a leader in growing the fashion exhibition category with its blend of meticulous planning, careful selection of designers, cutting-edge marketing, online-offline connect, a highly scalable model and smart execution.
“Building authentic relationships and offering an unparalleled experience have marked our story of leadership in fashion, jewellery and bridal luxury exhibitions,” said Mr Dominic, Hi Life’s managing director and CEO, who has more than 30 years’ experience in the exhibition industry and overseen nearly 3,000 exhibitions around the world.
“We are facing a new reality, and we are ready. As a company, we have never been more committed to creating shared success for all involved, and in the process redefining the exhibition experience for the Indian woman.”
