வேலை வாய்ப்பு

• Take ownership of overall commercial performance, driving sustainable revenue growth and market competitiveness.

• Shape and refine commercial models in close collaboration with product and operations teams.

• Establish, deepen, and manage long-term relationships with key partners and institutional stakeholders.

• Evaluate market trends and customer needs to inform commercial priorities and business initiatives.

• Lead high-impact commercial initiatives, from deal structuring to execution, while ensuring operational feasibility and risk alignment.

• Bachelor’s degree in Business, Economics, Finance, or a related discipline, with over 10 years of relevant professional experience.

• Solid leadership background in commercial, business management, or revenue-focused roles.

• Strong commercial judgment with hands-on experience in deal-making and partnership management.

• Ability to balance strategic planning with practical execution in a cross-functional environment.

• Strong communication skills and the confidence to engage and influence senior stakeholders.

IN.FOM (www.infom.asia) is a regional communications agency founded in Jan 2011 by two highly-experienced and respected communicators who believe in hands-on direct-to-client counsel and deliver results that matter. In the last few years, we have won numerous local and regional industry accolades for the many communications campaigns that we have conceptualised and delivered for our clients that include Samsung, Grab, Intel, Expedia, Poly, Herbalife and SGInnovate.

In addition to being named Singapore's PR Agency of the Year in 2015, 2017 and 2019 by IPRS; and the Best Global Technology Agency by Holmes Report (now known as PRovoke) in 2018, we have also won the "The Best Specialist Agency To Work For in Asia Pacific" award in 2017. In 2020, we were named by PRovoke as one of seven Agencies of the Decade in Asia Pacific.

You should be an experienced, broadly capable project and communications manager or director with at least 5 years’ experience in a similar role in a PR agency or in-house, able to handle a wide range of assignments, projects and/or clients with a high degree of success and independence. You have the confidence and support of multiple client contacts.

You are able to demonstrate high-level professional knowledge and skills, and should be able to manage a piece of a large account or a few smaller ones, with little top cover from your team leader.

You should have project management, budgeting, counseling, programming, people management (third party event organisers, and related personnel), and emerging business development skills.

You take responsibility for the projects that you manage, providing excellent client service, applying the agency’s best resources, and successfully managing people involved in projects and managing profitable growth.

• Perform day-to-day account work which may include: developing program activities and a wide range of written materials (including strategy papers and press releases), coordinating events, maintaining client and media contacts, managing projects performed with and by others and supervising more junior staff
• Develop and manage projects/programs, including implementation plans, evaluation mechanisms, staffing plans, budgets and timelines
• Independently handle several small accounts or major projects of a large account, performing much of the day-to-day work with assistance from both more junior and more senior staff as appropriate
• Client’s primary day-to-day contact on projects, or, for smaller accounts, is the contact for the full account
• Develop presentations for clients relative to project management/program status under the supervision of the team leader
• Keep team(s) appropriately informed and involved in projects
• Identify and secure help on emerging account problems
• Able to articulate and apply agency vision, goals, practice areas and capabilities
• Fully familiar with the communications plans for accounts and understands and track clients’ businesses
• Act as a liaison between client, outside suppliers (graphic designers, photographers, A/V houses, etc.) and, as appropriate, other internal and external audiences (e.g., employees, media, interest groups)
• Communicate with client contacts and others in a professional, positive and appropriate manner
• Generally familiar with the work of other account teams

• Growing depth and diversity of account experience to provide informed public relations counsel
• Strong understanding of public relations and a demonstrated ability to achieve public relations objectives
• Develop and draft programs materials based on team input
• Oversee and direct media campaigns. Has established relationships with senior print and broadcast journalists
• Capable writer and able to generate a range of materials (e.g., client memos, press releases, speeches, articles, case histories, byliners, backgrounders, op-ed pieces, brochures and collateral materials as well as program proposals, which require minimal editing
• Demonstrate competence at using internal and external research capabilities and in preparing in-depth analyses
• Able to contribute to presentations using internal or external resources
• Balance work load and tasks, communicating effectively with team members to reliably implement assignments on budget and on time
• Demonstrate solid teamwork capabilities while beginning to build supervisory skills
• Efficiently and effectively plan and manage events (e.g., press conferences, media tours, analysts meetings, advocate briefings, etc.) with minimal supervision

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​​

Diversity & Inclusion​

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​

About our team
Our SEA Integrated Marketing & Communication team is a dynamic group of creative minds, strategists, and marketing enthusiasts who are passionate about redefining the way people shop online. As a pivotal part of E-commerce Business, we work tirelessly to showcase the innovative potential of our platform, bridging the gap between users and their favorite contents & products. The team's core responsibility is to craft and execute integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA We build brand awareness, drive user engagement, and enhance the overall shopping experience.

Responsibilities:
1. Regional Campaign Strategy & Direction

• Define the regional campaign vision, strategy, and governance for major TikTok Shop SEA campaigns (e.g. Mega Sale Days, Category Months, Strategic Business Pushes), with execution owned by local market teams.
• Translate regional and country-level business priorities (GMV, category growth, merchant activation, creator adoption) into clear campaign objectives, themes, and value propositions that scale across markets.
• Define campaign scope, success metrics, operating principles, and prioritization guidelines for country teams.

2. Regional Alignment & Decision Making

• Act as the regional alignment and decision authority, coordinating across:

- Category & Commercial teams
- Merchant Acquisition & Ops
- Creator / Affiliate teams
- Marketing channels (in-app, CRM, paid, social, creator)
- Product, Ops, and Regional stakeholders

• Ensure alignment on priorities, messaging, success metrics, and execution standards, while avoiding direct execution ownership.
• Make regional trade-off decisions to protect overall SEA outcomes.

3. Performance Governance & Insights

• Define regional, business-linked KPIs and success definitions (e.g. GMV uplift, participation rate, traffic mix, creator contribution, conversion).
• Review performance with country teams, surface risks and opportunities, and guide strategic pivots at a regional level.
• Lead structured post-mortems, extracting insights and translating them into actionable improvements for future campaigns.

4. Regional Leadership & Capability Building

• Lead, coach, and develop the SEA IMC leadership team, with direct management of country IMC Leads and accountability for campaign direction, quality, and consistency across all SEA markets.
• Build strong regional campaign playbooks, operating rhythms, and governance mechanisms that raise execution quality, speed, and consistency across markets.
• Foster a culture of high standards, speed, and accountability.

5. Regional Stakeholder Leadership

• Partner closely with Regional Leadership, Country Managers, and Functional Heads to balance regional consistency with local market flexibility.
• Provide clear upward communication on campaign performance, risks, and strategic recommendations.

Minimum Qualifications

• 5+ years of experience in integrated marketing, growth marketing, or commercial marketing
• Proven track record of setting direction for large-scale, performance-driven campaigns with clear business impact.
• Experience leading and influencing cross-functional teams without direct authority.
• Data-driven mindset with the ability to make fast, pragmatic decisions.
• Strong project management and prioritization skills in fast-paced environments.
• Comfortable navigating ambiguity and driving clarity for others.

Preferred Qualifications

• Experience in e-commerce, marketplace, or platform environments, with regional scope is highly preferable.
• Familiar with merchant enablement, creator activations, affiliate, KOL programs and live streaming eCommerce.

This hybrid leadership role combines global brand stewardship with regional marketing execution. You will shape the global brand narrative of Tata Communications as a digital ecosystem enabler while driving regional marketing strategies for APAC to deliver revenue growth, brand visibility, and customer engagement. The role demands strategic thinking, cross-cultural sensitivity, and hands-on execution to ensure brand consistency globally and local relevance regionally.

Key Responsibilities:

Role Overview:

• Lead Tata Communications’ media relations and activities on a global basis across geographical and divisional boundaries.
• Media Relations – Direction and management of Indian, Asian media relations function including development of the Middle East and key country strategy; driving and measuring performance, leading pan-European, US and pan-APAC agency relationships and managing Tier 1 media relationships and leading best practice initiatives
• Issues and Crisis Management – Lead for all issues and crisis management communications across all our key markets and stakeholders. Co-ordination with the top and senior leadership across geographies for counsel on strategic media outreach across all channels: traditional and social
• Executive equity and profiling - Work closely with the C suite to build a robust brand reputation for the organisation and global spokespersons with a solid pipeline of executive equity in all key geographies in key publications alongside building signature experiences for the media with our properties like the F1 engagement and curating special engagements with external organizations like the World Economic Forum

Global Brand Management

• Develop and roll out global brand campaigns across markets ensuring message consistency and alignment with corporate positioning.
• Define and track brand health metrics (awareness, engagement, share of voice) and optimize campaigns for ROI.
• Lead creative direction and agency collaboration for global campaigns, ensuring timely delivery and quality.
• Oversee media planning and omnichannel execution (digital, ATL, BTL, experiential) for global initiatives.
• Monitor market trends and competitor positioning to refine brand strategy and content.
• Lead the Brand management team

Regional Marketing Leadership (APAC)

• Lead the regional Marketing team. Design and execute regional marketing strategy aligned with global priorities and local market nuances.
• Drive demand generation and pipeline acceleration through integrated, multi-touch campaigns across APAC markets (SG, HK, JP, CN, AU).
• Customize global assets for local relevance, ensuring resonance with regional audiences.
• Build and maintain a solid pipeline of marketing activities for lead generation and conversion.
• Collaborate closely with sales leadership to align marketing efforts with revenue objectives.
• Manage agency rosters and multi-agency coordination for regional campaigns.

Cross-Functional Collaboration

• Act as a strategic advisor to senior leadership, providing insights and performance updates.
• Work closely with Product, Digital, Sales, and Innovation teams to ensure seamless execution of brand and marketing initiatives.

Qualification

• Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
• 20+ years in brand marketing and regional marketing, ideally in B2B tech or telecom.
• Proven success in leading global brand campaigns and regional marketing programs.
• Strong understanding of Asia Pacific market dynamics and cultural nuances.
• Expertise in agency management, media strategy, and digital platforms.
• Team Management experience
• Global experience
• Strategic thinker with hands-on execution capability.
• Strong stakeholder management and ability to work cross-functionally.
• Excellent communication and presentation skills.
• Familiarity with marketing automation tools (e.g., Salesforce).

About us

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award-winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence. 

At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world.

You can read more about TEAM LEWIS Foundation at https://www.teamlewis.com/impact/.

Purpose of the role

The Head of Public Affairs’ remit is to drive the development of TEAM LEWIS’ Public Affairs offering across existing and new clients and sectors in the APAC region. They will act as the face of the service in the region, leading on marketing and selling the new practice to clients in markets across the region. They will also work closely with our Public Affairs teams in the UK to help cascade and grow clients internationally.

The Head of Public Affairs will lead and/or play a significant role in new business credentials and pitches, and onboarding new client wins. The senior lead and sponsor on multi-market clients, bringing holistic thinking to tackling client briefs and problem-solving, pushing creative boundaries. Understanding the macro-economic, political and cultural trends that clients face, the Head of Public Affairs strategic and transformational insights will push clients to be braver and invest budget to break new communications ground. The role will champion client service excellence, retention and profitability, as well as use existing and emerging technology to give us the edge over competitors and the ability to move faster and more efficiently.

The Head of Public Affairs will be an active contributor to the success of the business. A notable presence, they will provide leadership and hands-on development of our people, encouraging different and more creative, innovative thinking about solutions.

Main responsibilities

• Develop and implement the plan to grow the Public Affairs practice; ensuring a strong grasp of the political landscape across the region and the impact this could have for clients, e.g. brand reputation, policy tracking, issues and crisis management, and consider the launch of new services and products to meet the needs of the market

• Lead, or contribute to, credentials and pitches for prospects, developing the strategic insight, strategy and messaging to drive conversion

• Build relationships with senior prospect decision makers and key intermediaries and influencers across the region

• Be the senior lead on APAC clients, ensuring continued excellence, profitable service and delivery of results

• Run executive Public Affairs programmes for senior clients

• Help build a high calibre and motivated team: set strategic team objectives; work to maximise strengths and support career development

• Interview key potential hires; help on-board and mentor these hires, setting them up for success

• Provide senior counsel across the client base, applying strategic and innovative thinking to aid retention and expand our remit

• Deliver excellent client communication; ensure that KPIs and service agreements are defined

• Promote a culture of innovation and curiosity for continuous professional improvement

• Lead on employee communications, contributing at meetings and attending socials

• Run training sessions and work with colleagues and HR to evolve the training programme

• Be a collaborative, encouraging, supportive member of the agency’s senior leadership team.

About you

Ambitious, dynamic and positive, you have proven experience of leading and growing Public Affairs teams. Your network is strong across a variety of sectors. You have a track record of winning and retaining major accounts as well as driving organic growth from existing clients. A strategic thinker, you enjoy counselling c-suite clients and policy makers as well as devising stakeholder engagement campaigns that build trust and drive change. Mission focussed and commercial, you like to exceed goals, deliver results and make a positive impact. An empathetic and charismatic leader, you know how to motivate a team. You relish business challenges and thrive on an international remit.

Additional requirements

• Strong knowledge of the marketing comms industry in APAC, as well as emerging trends and technologies, using this to inform strategy, direction, and investment

• In-depth experience in corporate reputation, strategic positioning, and behavioural change campaigns, plus in issues and crisis management

• Understanding of trends and issues impacting corporate reputations and complex stakeholder audiences; sustainability and environmental experience are a plus

• Experience in B2B and the technology sector is helpful

• The ability to speak multiple languages is helpful

• High level of commercial acumen, including successful commercial management

• Excellent written and verbal communication and presentation skills

• Ability to problem solve, project manage, prioritise, and multi-task

• Integrity, humility, self-drive/initiative – and a sense of humour!

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.